WISETRACK COLLECTIVE
THE ADVANTAGE
by Mike Wystrach
Issue #26  |  July 8, 2026

Welcome Note

Thanks for reading the twenty-sixth issue of The Advantage. Three sections this week, loosely tied together by money and mastery: what a big exit is really worth, why chasing the trophies is a trap, and a nearly free way to get better at your own job.

First, in What I'm Working On, I went on Moneywise and got more specific about the Freshly economics than I ever have, including the exact amount I took home. Then the watch is Chamath Palihapitiya on why the cars, the watches, and the planes are a distraction, and why founders build to create something, not to flex. And the Practical Edge is a new way I am using AI, as a brutally honest executive coach that reviews how I actually showed up, for the price of a subscription. Let's get into it.

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